- Optimize your own websites – Optimization of websites by getting the services of SEO Expert companies can be quite expensive. If you can optimize your own websites for lifetime, it will save your money. So learning SEO will only give you benefits.
- Online Earning Source – If You Learn SEO, you will earn income from home by dealing clients online. Whether you work full time or part time you will gain profit. You can also provide SEO Services online as a Side business.
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♦ What is Online Marketing?
♦ Importance of Internet Marketing
♦ Types of Internet Marketing Methods
♦ Basics of Search engines and Directory
♦ How the search engine works ?
♦ Google Search Engine Architecture
♦ Search Engine Algorithms
♦ Page Rank and Its Importance
♦ Understanding the SERP
♦ Using Search Operators
♦ Google Web Masters Tools
♦ Yahoo Site Explorer
♦ Introduction to Keyword Research
♦ Business Analysis
♦ Types of Keywords
♦ Keywords Analysis Tools
♦ Adwords Tool / Wordtracker / Search Insights / Suggest
♦ Competition Analysis
♦ Finding the good keywords
♦ Localized Keywords Research
♦ Language Based Keywords
♦ Initial Site Analysis
♦ Competition Analysis
♦ Keyword Research Methods
♦ Density Analysis and Placement
♦ Title & Meta Tags development
♦ Site Structure Analysis
♦ URL renaming/re-writing
♦ Content Development Check
♦ Brief Keyword Competition Review
♦ H1, H2, H3 Tags
♦ Anchor Text
♦ Existing Web Content Optimization
♦ Existing Web Content Optimization
♦ HTML Validation
♦ Creation of XML / HTML / ROR / Text Sitemaps
♦ Submitting sites to Google and Yahoo Webmasters
♦ Directory Submission
♦ Article submission
♦ Geo Listing and Local Listing, which includes Classified Submissions & Google Map Submissions.
♦ Blog creation, weekly Postings and blog promotion
♦ Creating of Favicons
♦ Content editing & Content Rewriting
♦ Direct Link Exchange / Direct Link Building
♦ RSS ( Really Simple Syndication)
♦ Local and regional search engine indexing
♦ Overview of Content SEO
♦ Heading Tag Optimization
♦ keyword stuffing
♦ Page content Length
♦ Video content
♦ Readablity SEO
♦ Semantic SEO
♦ Plagiarism Content Factor
♦ Overview of International SEO
♦ International On Page SEO Factor
♦ International SEO Link Factor
♦ Website Position Analysis
♦ Introducton to Google Analytics
♦ Installing Google Analytics
♦ Basics of Google Analytics
♦ Visitors Reports
♦ Geographic Reports
♦ Traffic Sources Reports
♦ Keywords Reports
♦ Goals and Conversions
♦ User Access and Reports Sharing
♦ Country wise SEO
♦ Deep Links Techniques
♦ Keyword ranking on different-2 search engines like (google, bing, yahoo, altavista)
♦ Decrease Page Loading Time As Per SEO Terms
♦ Canonical Tag
♦ XML Sitemap
♦ Image Optimization
♦ 404 Implementation
♦ Press release news syndication
♦ Image ALT Attribute
♦ Social Media Integration
♦ Robots.txt
♦ 301 Redirect
♦ Check for broken links
♦ Unique Description For Every Page
♦ Footer Links
♦ Alexa Code
♦ Logo Optimization
♦ Video optimization
♦ Social Media
♦ Social Bookmarking
♦ High Quality Backlinks
♦ Alexa Ranking
♦ Various Search Engine Submissions
♦ Google Adsense
♦ Guest Posting
♦ Classified….. etc.